A day's repurchase ceiling under the 25% volume condition
Answered against 22 years of US equities and 12 years of US options data and published with the query that produced it. This result is stored as of 2026-08-22, from How Companies Execute Buybacks: Rule 10b-18.
| symbol | avg_daily_dollars_m | daily_cap_dollars_m |
|---|---|---|
| MSFT | 16633 | 4158 |
| AAPL | 15971 | 3993 |
| XOM | 2144 | 536 |
| JNJ | 1751 | 438 |
| PG | 1348 | 337 |
| KO | 1345 | 336 |
- Rows × columns
- 6 × 3
- Computed
- Completeness
- No missing values
- Source
- US exchange, SIP and OPRA market data
- Licence
- Strasmore terms · free, no signup
What each column holds
| Column | Type | Range | Notes |
|---|---|---|---|
symbol |
text | 6 distinct values (AAPL, JNJ, KO…) | |
avg_daily_dollars_m |
number | 1,345 to 16,633 | |
daily_cap_dollars_m |
number | 336 to 4,158 |
Computed from Strasmore's warehouse of US exchange, SIP and OPRA market data. Equity prices are delayed; options greeks and implied volatility are end-of-day. This result is stored, not recomputed on load — it is exactly the numbers that were returned on , and the query below is what returned them.
the exact SQL behind every number
SELECT
ticker AS symbol,
round(avg(toFloat64(volume) * toFloat64(close)) / 1e6, 0) AS avg_daily_dollars_m,
round(0.25 * avg(toFloat64(volume) * toFloat64(close)) / 1e6, 0) AS daily_cap_dollars_m
FROM global_markets.stocks_daily_aggs
WHERE ticker IN ('AAPL', 'MSFT', 'XOM', 'KO', 'PG', 'JNJ')
AND date >= today() - 28
AND date < today()
GROUP BY ticker
HAVING count() >= 10
ORDER BY avg_daily_dollars_m DESC
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