{"slug":"how-to-read-a-10-q","qid":"margin_trend","label":"Apple gross and operating margin by quarter","post_title":"How to Read a 10-Q: Quarterly Filing Guide","post_url":"/blog/how-to-read-a-10-q#q-margin_trend","columns":["quarter_end_date","gross_margin_pct","operating_margin_pct"],"rows":[{"quarter_end_date":"2023-07-01","gross_margin_pct":44.5,"operating_margin_pct":28.1},{"quarter_end_date":"2023-09-30","gross_margin_pct":45.2,"operating_margin_pct":30.1},{"quarter_end_date":"2023-12-30","gross_margin_pct":45.9,"operating_margin_pct":33.8},{"quarter_end_date":"2024-03-30","gross_margin_pct":46.6,"operating_margin_pct":30.7},{"quarter_end_date":"2024-06-29","gross_margin_pct":46.3,"operating_margin_pct":29.6},{"quarter_end_date":"2024-09-28","gross_margin_pct":46.2,"operating_margin_pct":31.2},{"quarter_end_date":"2024-12-28","gross_margin_pct":46.9,"operating_margin_pct":34.5},{"quarter_end_date":"2025-03-29","gross_margin_pct":47.1,"operating_margin_pct":31},{"quarter_end_date":"2025-06-28","gross_margin_pct":46.5,"operating_margin_pct":30},{"quarter_end_date":"2025-09-27","gross_margin_pct":47.2,"operating_margin_pct":31.6},{"quarter_end_date":"2025-12-27","gross_margin_pct":48.2,"operating_margin_pct":35.4}],"shape":"series","sql":"SELECT\n    toString(period_end)                AS quarter_end_date,\n    round(100 * toFloat64(argMax(gross_profit, (filing_date, period_end)))\n              / toFloat64(argMax(revenue, (filing_date, period_end))), 1) AS gross_margin_pct,\n    round(100 * toFloat64(argMax(operating_income, (filing_date, period_end)))\n              / toFloat64(argMax(revenue, (filing_date, period_end))), 1) AS operating_margin_pct\nFROM global_markets.stocks_income_statements\nWHERE has(tickers, 'AAPL')\n  AND timeframe = 'quarterly'\n  AND period_end >= '2023-07-01'\nGROUP BY period_end\nHAVING argMax(revenue, (filing_date, period_end)) > 0\nORDER BY period_end","computed_at":"2026-10-16T15:03:25.515492+00:00","elapsed":0.003021102}